Gaya APA

Kotler, Philip., Armstrong, Gary, Opresnik, March Oliver. (2021). Principles of marketing (18e). Harlow, England: Pearson Education.

Gaya Chicago

Kotler, Philip., Armstrong, Gary, Opresnik, March Oliver. Principles of marketing. 18e Harlow, England: Pearson Education, 2021. Buku.

Gaya MLA

Kotler, Philip., Armstrong, Gary, Opresnik, March Oliver. Principles of marketing. 18e Harlow, England: Pearson Education, 2021. Buku.

Gaya Turabian

Kotler, Philip., Armstrong, Gary, Opresnik, March Oliver. Principles of marketing. 18e Harlow, England: Pearson Education, 2021. Buku.