Gaya APA
Arens, William F.. (2017).
Contemporary advertising and integrated marketing communications (15e).
New York:
McGraw Hill.
Gaya Chicago
Arens, William F..
Contemporary advertising and integrated marketing communications.
15e
New York:
McGraw Hill,
2017.
Buku.
Gaya MLA
Arens, William F..
Contemporary advertising and integrated marketing communications.
15e
New York:
McGraw Hill,
2017.
Buku.
Gaya Turabian
Arens, William F..
Contemporary advertising and integrated marketing communications.
15e
New York:
McGraw Hill,
2017.
Buku.