Gaya APA

Kotler, Philip, Armstrong, Gary. (2018). Principles of marketing (17e Global Edition). Harlow: Pearson Education.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Principles of marketing. 17e Global Edition Harlow: Pearson Education, 2018. Buku.

Gaya MLA

Kotler, Philip, Armstrong, Gary. Principles of marketing. 17e Global Edition Harlow: Pearson Education, 2018. Buku.

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Principles of marketing. 17e Global Edition Harlow: Pearson Education, 2018. Buku.