Gaya APA

Shimp, Terence A.. (2010). Integrated marketing communications in advertising and promotion (8e). China: South-Western.

Gaya Chicago

Shimp, Terence A.. Integrated marketing communications in advertising and promotion. 8e China: South-Western, 2010. Buku.

Gaya MLA

Shimp, Terence A.. Integrated marketing communications in advertising and promotion. 8e China: South-Western, 2010. Buku.

Gaya Turabian

Shimp, Terence A.. Integrated marketing communications in advertising and promotion. 8e China: South-Western, 2010. Buku.