Penggayaan APA

Keller, Kevin Lane. (2003). Strategic brand management : building, measuring, and managing brand equity (2e). New Jersey: Prentice Hall.

Chicago Style

Keller, Kevin Lane. Strategic brand management : building, measuring, and managing brand equity. 2e New Jersey: Prentice Hall, 2003. Buku.

MLA Style

Keller, Kevin Lane. Strategic brand management : building, measuring, and managing brand equity. 2e New Jersey: Prentice Hall, 2003. Buku.

Turabian Style

Keller, Kevin Lane. Strategic brand management : building, measuring, and managing brand equity. 2e New Jersey: Prentice Hall, 2003. Buku.