Penggayaan APA

Kotler, Philip. (2003). Marketing insight from A to Z : 80 concepts every manager needs to know . New Jersey: John Wiley.

Chicago Style

Kotler, Philip. Marketing insight from A to Z : 80 concepts every manager needs to know. New Jersey: John Wiley, 2003. Buku.

MLA Style

Kotler, Philip. Marketing insight from A to Z : 80 concepts every manager needs to know. New Jersey: John Wiley, 2003. Buku.

Turabian Style

Kotler, Philip. Marketing insight from A to Z : 80 concepts every manager needs to know. New Jersey: John Wiley, 2003. Buku.