Gaya APA

Ries, Al, Ries, Laura. (2002). The fall of advertising and the rise of PR . New York: Harper Collins College Publ..

Gaya Chicago

Ries, Al, Ries, Laura. The fall of advertising and the rise of PR. New York: Harper Collins College Publ., 2002. Buku.

Gaya MLA

Ries, Al, Ries, Laura. The fall of advertising and the rise of PR. New York: Harper Collins College Publ., 2002. Buku.

Gaya Turabian

Ries, Al, Ries, Laura. The fall of advertising and the rise of PR. New York: Harper Collins College Publ., 2002. Buku.