Gaya APA

Arnold, David. (1992). The handbook of brand management . Reading, Massachusetts: Addison Wesley.

Gaya Chicago

Arnold, David. The handbook of brand management. Reading, Massachusetts: Addison Wesley, 1992. Buku.

Gaya MLA

Arnold, David. The handbook of brand management. Reading, Massachusetts: Addison Wesley, 1992. Buku.

Gaya Turabian

Arnold, David. The handbook of brand management. Reading, Massachusetts: Addison Wesley, 1992. Buku.