Gaya APA
Ferrell, O.C, Lucas, George H. (1994).
Strategic marketing management : text and cases .
Cincinnati, Ohio:
South Western.
Gaya Chicago
Ferrell, O.C, Lucas, George H.
Strategic marketing management : text and cases.
Cincinnati, Ohio:
South Western,
1994.
Buku.
Gaya MLA
Ferrell, O.C, Lucas, George H.
Strategic marketing management : text and cases.
Cincinnati, Ohio:
South Western,
1994.
Buku.
Gaya Turabian
Ferrell, O.C, Lucas, George H.
Strategic marketing management : text and cases.
Cincinnati, Ohio:
South Western,
1994.
Buku.