Gaya APA

Kerin, Roger A, Peterson, Robert A. (1990). Strategic marketing problems : cases and comments (5e). Boston: Allyn and Bacon.

Gaya Chicago

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 5e Boston: Allyn and Bacon, 1990. Buku.

Gaya MLA

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 5e Boston: Allyn and Bacon, 1990. Buku.

Gaya Turabian

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 5e Boston: Allyn and Bacon, 1990. Buku.