Penggayaan APA

Kotler, Philip. (1988). Marketing management and strategy : A reader (4e). New Jersey: Prentice Hall.

Chicago Style

Kotler, Philip. Marketing management and strategy : A reader. 4e New Jersey: Prentice Hall, 1988. Buku.

MLA Style

Kotler, Philip. Marketing management and strategy : A reader. 4e New Jersey: Prentice Hall, 1988. Buku.

Turabian Style

Kotler, Philip. Marketing management and strategy : A reader. 4e New Jersey: Prentice Hall, 1988. Buku.