Gaya APA

McKenna, Regis. (1993). Relationship marketing : successful strategies for the age of the customer . Reading, Massachusetts: Addison Wesley.

Gaya Chicago

McKenna, Regis. Relationship marketing : successful strategies for the age of the customer. Reading, Massachusetts: Addison Wesley, 1993. Buku.

Gaya MLA

McKenna, Regis. Relationship marketing : successful strategies for the age of the customer. Reading, Massachusetts: Addison Wesley, 1993. Buku.

Gaya Turabian

McKenna, Regis. Relationship marketing : successful strategies for the age of the customer. Reading, Massachusetts: Addison Wesley, 1993. Buku.