Gaya APA

Arens, William F, Weigold, Michael F. (2008). Contemporary advertising (11e). Boston: McGraw Hill.

Gaya Chicago

Arens, William F, Weigold, Michael F. Contemporary advertising. 11e Boston: McGraw Hill, 2008. Buku.

Gaya MLA

Arens, William F, Weigold, Michael F. Contemporary advertising. 11e Boston: McGraw Hill, 2008. Buku.

Gaya Turabian

Arens, William F, Weigold, Michael F. Contemporary advertising. 11e Boston: McGraw Hill, 2008. Buku.