Gaya APA

Kerin, Roger A, Peterson, Robert A. (2004). Strategic marketing problems : cases and comments (10e). New Jersey: Pearson Education.

Gaya Chicago

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 10e New Jersey: Pearson Education, 2004. Buku.

Gaya MLA

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 10e New Jersey: Pearson Education, 2004. Buku.

Gaya Turabian

Kerin, Roger A, Peterson, Robert A. Strategic marketing problems : cases and comments. 10e New Jersey: Pearson Education, 2004. Buku.