Gaya APA

Guiltinan, Joseph P, Paul, Gordon W. (1997). Marketing management : strategies and programs (6e). New York: McGraw Hill.

Gaya Chicago

Guiltinan, Joseph P, Paul, Gordon W. Marketing management : strategies and programs. 6e New York: McGraw Hill, 1997. Buku.

Gaya MLA

Guiltinan, Joseph P, Paul, Gordon W. Marketing management : strategies and programs. 6e New York: McGraw Hill, 1997. Buku.

Gaya Turabian

Guiltinan, Joseph P, Paul, Gordon W. Marketing management : strategies and programs. 6e New York: McGraw Hill, 1997. Buku.