Gaya APA

Duncan, Tom. (2005). Principles of advertising and IMC (2e). Boston: McGraw Hill.

Gaya Chicago

Duncan, Tom. Principles of advertising and IMC. 2e Boston: McGraw Hill, 2005. Buku.

Gaya MLA

Duncan, Tom. Principles of advertising and IMC. 2e Boston: McGraw Hill, 2005. Buku.

Gaya Turabian

Duncan, Tom. Principles of advertising and IMC. 2e Boston: McGraw Hill, 2005. Buku.