Gaya APA

Parente, Donald. (2000). Advertising campaign strategy : a guide to marketing communication plans (2e). Fort Worth: The Dryden Press.

Gaya Chicago

Parente, Donald. Advertising campaign strategy : a guide to marketing communication plans. 2e Fort Worth: The Dryden Press, 2000. Buku.

Gaya MLA

Parente, Donald. Advertising campaign strategy : a guide to marketing communication plans. 2e Fort Worth: The Dryden Press, 2000. Buku.

Gaya Turabian

Parente, Donald. Advertising campaign strategy : a guide to marketing communication plans. 2e Fort Worth: The Dryden Press, 2000. Buku.