Gaya APA

Cravens, David W, Lamb, Charles W. (2002). Strategy marketing management cases . Boston: McGraw Hill.

Gaya Chicago

Cravens, David W, Lamb, Charles W. Strategy marketing management cases. Boston: McGraw Hill, 2002. Buku.

Gaya MLA

Cravens, David W, Lamb, Charles W. Strategy marketing management cases. Boston: McGraw Hill, 2002. Buku.

Gaya Turabian

Cravens, David W, Lamb, Charles W. Strategy marketing management cases. Boston: McGraw Hill, 2002. Buku.