Gaya APA

Kotler, Philip. (1987). Principles of marketing (3e). New Delhi: Prentice Hall of India.

Gaya Chicago

Kotler, Philip. Principles of marketing. 3e New Delhi: Prentice Hall of India, 1987. Buku.

Gaya MLA

Kotler, Philip. Principles of marketing. 3e New Delhi: Prentice Hall of India, 1987. Buku.

Gaya Turabian

Kotler, Philip. Principles of marketing. 3e New Delhi: Prentice Hall of India, 1987. Buku.