Gaya APA

Guiltinan, Joseph P, Paul, Gordon W. (1982). Readings in marketing strategies and programs . New York: McGraw Hill.

Gaya Chicago

Guiltinan, Joseph P, Paul, Gordon W. Readings in marketing strategies and programs. New York: McGraw Hill, 1982. Buku.

Gaya MLA

Guiltinan, Joseph P, Paul, Gordon W. Readings in marketing strategies and programs. New York: McGraw Hill, 1982. Buku.

Gaya Turabian

Guiltinan, Joseph P, Paul, Gordon W. Readings in marketing strategies and programs. New York: McGraw Hill, 1982. Buku.