Gaya APA

Kotler, Philip, Armstrong, Gary. (2014). Principles of marketing (15e). USA: Pearson Education.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Principles of marketing. 15e USA: Pearson Education, 2014. Buku.

Gaya MLA

Kotler, Philip, Armstrong, Gary. Principles of marketing. 15e USA: Pearson Education, 2014. Buku.

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Principles of marketing. 15e USA: Pearson Education, 2014. Buku.