Gaya APA

Boyd, Harper W, Walker, Orville C. (1995). Marketing management : a strategic approach with a global orientation (2e). Chicago: Irwin.

Gaya Chicago

Boyd, Harper W, Walker, Orville C. Marketing management : a strategic approach with a global orientation. 2e Chicago: Irwin, 1995. Buku.

Gaya MLA

Boyd, Harper W, Walker, Orville C. Marketing management : a strategic approach with a global orientation. 2e Chicago: Irwin, 1995. Buku.

Gaya Turabian

Boyd, Harper W, Walker, Orville C. Marketing management : a strategic approach with a global orientation. 2e Chicago: Irwin, 1995. Buku.